Valentina Leiva I, Art Director | PORTFOLIO: https://valentinaleiva.wixsite.com/valentina

About

As an accomplished art director with 7+ years of experience, I have had the opportunity to collaborate with diverse teams internationally, leading and inspiring each other to create captivating visual experiences in a variety of media. I have a deep understanding of design principles, and my keen eye for aesthetics allows me to craft compelling concepts that align with the brand's vision and resonate with the target audience. Throughout my career, I have successfully managed multiple projects from inception to completion, ensuring they meet the highest standards of creativity and quality. My experience includes developing and executing creative strategies, overseeing photo shoots and communicating effectively with clients, stakeholders and cross-functional teams. I am experienced with industry-leading software and have a solid understanding of new design trends and technologies. In my most recent role as Art Director at Orange Branding in Netherlands, I led a team of designers, illustrators and copywriters alongside the agency owner and director, fostering a collaborative environment in which ideas could flourish. I have a good handle on managing budgets, deadlines and resources, ensuring projects are delivered on time and within scope. Beyond my technical skills, I bring a strong sense of creativity, innovation and a unique perspective to every project I undertake. I strongly believe in the power of visual storytelling and strive to create immersive and memorable experiences that evoke emotion and inspire action. Thank you for your time and attention PORTFOLIO:

https://valentinaleiva.wixsite.com/valentina

Experience

BALANCE

Apr 2021 – Present

Ibiza, Spain & Remote

Handmade jewellry in Ibiza

Handmade jewellery in Ibiza. Sales points in Ibiza, Mallorca and Portugal

Freelancer

Mar 2015 – Dec 2022

Remote

ART DIRECTIOR

Responsibilities Branding and story telling creation and development of creative strategies for nine different brands (including wine brands, design studios, transport companies, high-end watch distributors, among others), from different parts of the world, such as Belgium, Miami, Milan and China, among others, to achieve a tailor-made image that stands out from the rest Graphic content for different projects and different platforms at once Graphic content design for digital platforms, web design and social media Review photos, take care of their editing, and determine which images to publish Achievements Successfully generated creative ideas, translating core insights into graphic designs, taking into account the functioning of marketing initiatives, strategic positioning and target audiences Profitably managed the corporate identity of the companies as well as their digital communities and platforms, generating acknowledgement and profit for the brand

Sunset Ashram Boutique

May 2021 – Oct 2022

Ibiza, Spain

BOUTIQUE MANAGER + SALES MANAGER

Responsibilities Recruit and manage new and 26 existing suppliers Monitor sales and product stock Management Accounting Build and foster relationships with clients Train, lead, and advise a team of five sales representatives Achievements Research consumer needs and identify how our solutions meet them Achieve company goals through effective planning, setting sales goals, analyzing performance data, and projecting future performance Continuously develop personal leadership and training skills while ensuring the team is using effective sales tactics to meet revenue goals Build and expand supplier relationships to integrate new product lines Grew sales in 2021 by up to 30%, and for 2022 closing the season with revenue of half a million euros

V L I G H T & SoulLife Container Living

Mar 2015 – Dec 2021

Remote

Owner

V · L I G H T Lighting & Lamp design company. Creating designs with a Biophilic approach, achieving a connection between nature, design and the user. 2015 - 2021 SoulLife Container Living Design and creation of the concept of a Boutique Pop-Up Hotel 2019 - 2020

Pichiglas Studio

Sep 2019 – Sep 2020

Barcelona, Spain

Lighting and interior design

Responsibilities Lighting production Preparation and installation of lighting Interior design, including bars, restaurants and hotels Develop corporate strategies for presentations to clients, investors and working partners Achievements Managed to develop the lighting concept for the different business Design and produce different kinds of lamps, taking into account the concept of the place to decorate, using a variety of new and recycled materials, transforming objects giving them a second use and a new life

Abel Miranda Studio

Jul 2017 – Jan 2018

Barcelona, Spain

GRAPHIC DESIGNER + COMMUNITY MANAGER + PERSONAL ASSISTANT

Responsibilities Planning and execution of digital strategies to position the band in the market Graphic content design for different platforms Identifying sales strategies for potential clients, sales process Build and foster relationships with clients Identifying corporate image strategies for Europe Achievements Successfully increased the client portfolio by having a full calendar with up to ten months of waiting time Created the branding for the new brand “Avantgarde by Abel Miranda”, capturing the attention and generating brand recall Managed calendar, travel, hotel, and trade fair presence (Worldwide) Successfully spearheaded campaigns on social media Monitored the online presence of the company and managed the recruitment of new, national and international clients Led on design, development and implementation of patterns for tattoos, flyers and web

ArteVistas Gallery

Aug 2016 – Mar 2017

Barcelona, Spain

GALLERISTS’S PERSONAL ASSISTANT / RESPONSIBLE FOR SALES

Responsibilities Tracking and management of inventory Manage the assembly and disassembly of exhibitions Handle confidential information Deal with customer queries and complaints Monitor sales, financial records and stock control Achievements Improved customer service, delivering a warmer and more efficient service by improving the information provided regarding the exhibitions Standardised the inventory processes of the work, increasing the efficiency in order and online sales Coordinated and arranged the boxing and labels orders, tracking, shipping and delivery of pieces

Education

New Skills Academy

Certificate Interior Design , Interior Design

Cice University

Masters, Master of Arts in Graphic and Art direction

Cesine University

Bachelor of Science, Industrial Design and Multimedia Engineer

Masqueespacio Studio

Certificate, Introduction to Interior Design

Diego Giaccone

Certificate, Product Packaging Design

Antoni Arola

Certificate, Lighting Design: Taming the Light

Eric Morales

Certificate, Branding and Packaging

Valentina Leiva I

Art Director | PORTFOLIO: https://valentinaleiva.wixsite.com/valentina

Skills

Languages