Valentin Mihai Monea, Digital Marketing Specialist

About

Business-oriented, with five years of experience in the e-Commerce and Marketing field, developing strategies, leading teams on different projects, and growing several SMBs through multi-channel e-com solutions. Analytical but in the same time creative, I can bring value to your company, no matter the challenges.

Experience

MoreCommerce

Jun 2021 – Present

Remote

Multi-Channel E-Commerce Specialist

• Account manager for 2 Amazon Seller Accounts, one of Walmart, Sears, Kroger, Houzz and four channels of Facebook, representing multiple brands and various categories. • Onboard clients and set them eligible through the accounts based on category level, catalog health (UPCs, Titles, Description, etc.) and shipping expectations. • Create and manage the listings using Channel Advisor or marketplace tools like Amazon Seller Central, market research using Algopix and feedback report to clients for catalog improvement, competitive prices and listing rates. • Implement brand management strategies for clients with branded products. A to Z process from the brand registry application until products become live. • Merchandise items, create and optimize sponsored ads campaigns using advertising tools available in Amazon and Walmart dashboards. • Provide internal reports for business strategy, GMV growth, account performance, and client status. Accomplishments: • Successfully integrated Channel Advisor with third-party tools in order to automate listing creation, update inventory, optimize pricing, and set shipping labels based on client performance. That’s how I manage a catalog with over 1.5M unique SKUs, send them to the right channel, and retire when is the case. • Grew more than 25 SMBs through third-party channels up to a revenue of 6 figures monthly and successfully launched multiple products. • Increased Amazon total listings to 350k ASINs by improving clients catalog to be eligible for the channel, and increased listing rate from 65% to over 95%.

AMZ Advisers

Jul 2022 – Dec 2022

Remote

Amazon Ads Consultant

• Review AMZ Advisers clients catalog and implement advertising strategies based on client needs, meeting the discussed budgets, ACOS, and TACOS. • The marketplaces with the most focus where US, CA, UK, and DE but I’ve been involved in managing ads across other countries where clients had products, ex. AU, NL. • Implemented ad automation using the software Intentwise to get campaigns optimized as best as possible, winning time to focus on something else like keyword research, market research, and competition analysis. • Keyword research using Helium 10 and ZonGuru. • Short overview across numbers - Managed ads for clients with 6 to 7 figures monthly, with tight budgets and vice versa, and catalogs from 5 ASINs to slightly above 100.

Almiserv Com Srl

Jan 2020 – Jun 2021

Remote

E-commerce Website Admin

• Designed, developed and maintained company website using Wix. The store category was related to Home Décor and had a database of around 500 SKUs. • Optimized the user interface by building categories (ex. Living Room > Chairs), content creation (titles, descriptions, product details) to be SEO friendly, and photos edited in Photoshop to be compelling and have a clean catalog view. • Launched Google Ad Campaigns with geographical target to reach local customers, and store has been placed to show up on Google Maps.

Molson Coors GBS

Aug 2018 – Jun 2021

Bucharest

Digital Marketing Specialist

• Shelf merchandising for the biggest retailers in the US market, Walmart, Target, Rite Aid and a few more to increase brand awareness, promote new products and keep inventory levels accurate. • Lead teams of 4 to 8 people based on project complexity, deadline and resources available. • Part of stakeholder meetings to set project roadmaps, deadlines, targets and obtain as much space as possible on the shelf for Molson Coors brands. Accomplishments: • Successfully lead Walmart project for 3 years in a row, each year involving over 4000 stores redesigned, 25k+ new product placements and 7 figure growth in company revenue. • Achieved Gold Award for Business Impact and acquired Lean Six Sigma Green Belt in a course taken within the company. • Launched with success new Molson Coors brands year over year by placing in the right store and on the right shelf.

Antic-Store

Aug 2017 – Aug 2018

Remote

Store Owner

• Developed an e-Commerce store using WordPress, selling antique items found on local markets or bought on different auction websites. • Managed to grow the business month over month using different marketing strategies, google advertising, and social media networking.

Education

UNIVERSITY OF POLITEHNICA BUCHAREST

Sep 2012 – Jul 2016

Bachelor Degree, Engineering

Valentin Mihai Monea

Digital Marketing Specialist

Skills

Languages