I am a passionate and experienced Senior Graphic Designer with over eight years in the industry, specializing in marketing design, motion graphics, logo and brand identity, and presentations. I excel in collaborative environments, leading high-visibility projects and mentoring team members, with a proven track record in improving conversion rates and creating innovative designs. Outside of work, I am an avid gamer and chef who enjoys making pasta from scratch, snowboarding in the winter, and traveling in the summer with my fiancé, Marcos, and our dog, Jesse.
Experience
zachcpatton.com
Jan 2019 – Present
Portland, OR
Freelance Graphic Designer
As a freelance graphic designer, I've collaborated with clients such as Wellbiz Brands, NOMOBO, and Fungo, delivering impactful design solutions across branding, marketing campaigns, and email design. I spearheaded branding initiatives, crafting visually compelling identities and style guides, while also leading art direction and photoshoots for NOMOBO's brand launch. I produce high-quality designs for print, digital, and social media channels, consistently meeting project objectives and deadlines. My work reflects a strong blend of creativity, technical proficiency, and strategic thinking, driving results and exceeding client expectations.
Gethai, Inc.
Dec 2022 – Dec 2023
Portland, OR
Senior Brand Designer
I played a key role in the successful launch of hai Infusions, a new addition to the hai product line. I demonstrated a strong command of art direction behind our most impactful marketing initiatives of the year, including our hai week/Prime Day campaign. Additionally, I fostered collaboration with app developers to craft monthly insights within the hai app, contributing to its ongoing improvement. My commitment to professional growth is evident in the significant enhancement of my digital design proficiency, particularly in the realms of e-commerce and product merchandising.
Mutesix
Sep 2021 – Oct 2022
Portland, OR
Senior Graphic Designer
Collaborated with over 10 clients to define and meet brand requirements. Led and worked closely with a creative team to produce high-performing designs, coordinating with client success managers and paid social managers. Specialized in diverse creative projects, including banners, motion graphics, landing pages, email, and online storefronts.
Logical Position
Oct 2019 – Sep 2021
Lake Oswego, OR
Graphic Designer
Worked in a dynamic performance marketing and SEO company, collaborating with diverse client accounts to produce effective ads. Specialized in visual identities, print designs, Amazon storefront content, HTML5 banners, and custom display ads.
RD Thomas Advertising
Feb 2017 – Jul 2019
Lubbock, TX
Graphic and Digital Designer
Collaborated with a full-production creative team to deliver impactful campaigns for clients such as United Supermarket, Citybank, South Plains Fair, and other local businesses. My creative projects spanned various mediums, including brand campaigns, visual identities, motion graphics, print designs, and custom display ads.