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Zineb Dziri Merhraoui

Digital Marketing Manager

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Intro
Morocco
Studied Digital Marketing & E-business at ENCG SETTAT
Studied Marketing & Management at Adalia school of business
Joined March 27, 2022

Skills

Languages

English
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Fluent
French
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Native or Bilingual
Arabic
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Native or Bilingual
German
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Basic
About
An ambitious and entrepreneurial Marketing Executive and expert at creating an atmosphere that makes customers want to buy and return for more. As a true professional I can be a first class ambassador for major brands, and as a committed individual I work efficiently to ensure the job gets done.
Experience
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Sporteo
Feb 2021 – Jan 2022
Morocco
Digital Manager
- Assist in preparation of technical information in response to proposals. - Lead stand up meetings with the Design & Development teams. - Monitor & report status and progress of projects to Management - Provide technical architecture leadership in relation to new project discovery, design, development, and deployment. - Design the interface of the web project. - Work with the team to identify and solve communication challenges. - Work with the business department to ensure that plans for communication management are in alignment with the project plan. - Responsible of training, developing, and mentoring technicians who are charged with the smooth running of the web project. - Double check on updates made by other members of the team to ensure that the codes run well. - Make provisions for the new catalog and ensure they are updated on the website consistently. - Develop good relationship with stakeholders, vendors, structural team, and other IT team members.
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Welness Group
Sep 2019 – Mar 2020
Morocco
Community Manager
- Grew spend of existing assigned account base by 3% in one week, producing 42,000 Mad in additional revenue. - Maintained open communication with potential and regular clients. - Implemented a content editorial calendar to manage content and plan specific, timely marketing campaigns. - Raised audience engagement by 30% in 6 months. - Optimized posts by testing out content at different times. - Actively responded to and answered 1,000+ consumer questions. - Generated direct emails (Mailchimp). - Built relationship between online marketing team, graphic designers, brand development and customer service.
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Kros-resto.com
Aug 2019 – Sep 2019
Remote
Content Writer
-Developed timely, relevant content to meet diverse needs -Wrote and edited website and product copy -Developed creative marketing text for promotional efforts
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Play Academy
Jan 2019 – Aug 2019
Morocco
Social Media Marketing Manager
- Grew four social media communities (Play Academy, Robots and More, Loop for science, Fll Maroc); engagement growth 40% higher than the average. - Designed editorial content strategy; curated and segment editorial content to increase engagement and channel growth; collaborated across teams to identify content. - Delivered social media monitoring and effectiveness reports for senior management. - Developed and executed social media editorial calendar. - Employed social media strategies to promote companies' products and services - Landing site creation ; Generated direct emails (Mailchimp). - Built relationship between online marketing team, graphic designers, brand development and customer service.
Education
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ENCG SETTAT
Oct 2019 – Oct 2021
Masters Degree, Digital Marketing & E-business
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Adalia school of business
Oct 2017 – Oct 2018
Bachelor's degree, Marketing & Management
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